Food and Drinks

Burger King accused of misleading customers over the size of Whoppers on menus

The famous Whopper’s makers have been accused of making up whoppers, namely a large whopper about a burger that was far too small.

Burger King has a problem because a US court rejected its attempt to dismiss a lawsuit alleging that it made the Whopper burgers look larger than they were.

Hungry Jack’s, a Burger King franchisee in Australia, sells Whopper burgers. This is not the case.

Burger King’s US Whopper advertising has been accused of misleading customers in three different ways, according to a class action led by Florida attorney Anthony Russo.

First, the burgers that appear on the menus are 35 percent larger than what they actually are.

Second, the images depict burgers with more than twice the amount of meat.

Thirdly, the contents “overflow” the bun when, in fact, the amount of cheese, lettuce, and tomatoes are contained mostly within the sandwich.

McDonald’s Wendy’s (the latter has announced plans to expand in Australia) are both facing similar legal actions that allege they have also bolstered the burgers using boards.

After rejecting BK’s dismissal attempt, US District Judge Roy Altman stated that jurors would now be asked to “tell us what reasonable persons think” about the accuracy of the Whoppers displayed on menu boards.

He also dismissed claims that Burger King misled its customers by depicting burgers on TV and in online ads.

Burger King, which is a part of Canada’s Restaurant Brands International, said in a statement that the claims are “false.”

The flame-grilled beef patties that we advertise are the same patties that we use in millions of Whopper sandwiches served to our guests across the country.

Burger King is not the first company to be accused of faking the appearance of its products.

The UK advertising regulator ruled in 2012 that the firm misled customers with its Tendercrisp Chicken Burger advertisement.

Reuters reported that the TV commercial showed a man eating a chicken burger in a hotel room so big it filled both his hands.

The UK Advertising Standards Authority (ASA) upheld a complaint stating that Burger King’s chicken burgers were much smaller.

The ASA stated on its website that “we purchased three Tendercrisp Chicken Burgers and noted the thickness of the burgers as well as the amount of additional fillings such salad. We also noticed the overall height was much lower than the ad.”

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